Lots of people put text testimonials on their websites. Most of them don't get read!
Video testimonials are 100 times more powerful, and are starting to become popular. You don't need a video camera, all you need is a small digital camera with a movie function. Make sure you carry it with you all the time, and when the opportunity arises, ask for a video testimonial. Most people are happy to do it.
As an example, here is one that a colleague of mine, Allan Pease did for me at a function one evening. Nothing fancy about the quality, but the message is there, so start using video testimonials and see how they work for your business.
By the way, Allan and his wife Barbara are among Australia's best selling authors, and I always like to give them a plug because their work is so very excellent. You can check out their website at www.peaseinternational.com and order their books and DVD's online.
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment